TIJUANA: The New Industrial and Economic Hub Closest to the United States

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Strategic Connectivity and Growth Potential

Tijuana has established itself as a highly relevant industrial and economic epicenter in Mexico, especially due to its proximity to San Diego, United States. This privileged location makes it the most dynamic gateway from Latin America to one of the largest markets in the world: the United States. The border crossings between Tijuana and San Diego are the busiest on the planet, facilitating not only commercial exchange, but also continuous cultural and economic interaction.

International Perspective and Investment Attraction

From an international perspective, Tijuana is seen as a key node in the global supply chain. The city benefits from free trade agreements such as the USMCA, which reinforce its position as an attractive destination for foreign direct investment. Multinational companies from sectors such as manufacturing, technology and the medical sector have established operations here, boosting the local economy and fostering an environment conducive to growth.

Currency Exchange and Industrial Advantages

The proximity to the United States also offers advantages in terms of currency exchange, as many investors can take advantage of the difference in value between the Mexican peso and the US dollar to maximize their returns. In addition, Tijuana has a robust industrial sector, particularly in advanced manufacturing and medical technology, which increases the demand for both residential and commercial real estate.

Investing in Tijuana for its Medical Tourism

Investing in an apartment in Tijuana not only gives you the opportunity to live in one of the most vibrant and strategic cities in Mexico, but it also puts you in the heart of one of the most important medical tourism centers in Latin America. Tijuana has gained international renown for its growing medical industry, attracting thousands of visitors each year seeking high-quality services at competitive prices. From cosmetic surgeries to dental treatments and specialized consultations, the city has established itself as a benchmark in the health sector, offering services comparable to those in the United States, but with significantly more affordable costs.


This boom in medical tourism has had a direct impact on the real estate market. International patients and their families often look for long-term accommodations that offer comfort and a convenient location close to major hospitals and clinics. This represents an excellent opportunity for investors, as apartments in prime areas such as La Cacho or areas near the border with San Diego are in high demand due to their proximity to these health centers.


Patients are not only looking for temporary accommodation; many, after experiencing the quality of life in Tijuana, choose to purchase a property to facilitate future visits or to enjoy the benefits of living in a city with such a direct connection to the United States. This means that the demand for residential properties continues to increase, driving the added value of well-located and modern developments such as Torre Noranta.


With the arrival of investments in medical infrastructure and the city's growing reputation in this area, investing in an apartment in Tijuana becomes a strategic decision. Not only do you secure a space in one of the fastest-growing areas, but you also position yourself to take advantage of a constant source of demand in the real estate sector. In addition, being located just minutes from the border with the United States, residents enjoy an unrivaled location, with access to two economic and cultural markets.

Investing in Tijuana for its Gastronomy

Tijuana's gastronomy has captured the attention of diners from around the world, consolidating itself as one of the main reasons why many people choose this city to live and invest. With a culinary offering that fuses the best of Mexican and international cuisine, Tijuana is a destination that satisfies the most demanding palates. From iconic tacos to haute cuisine in award-winning restaurants, the city offers a unique variety that not only attracts tourists, but also investors looking to capitalize on this gastronomic boom.


Tijuana's fame as a gastronomic capital lies not only in the creativity of its chefs, but also in its proximity to the Valle de Guadalupe wine region and the Pacific coast, which ensures fresh, high-quality ingredients. The city's restaurants have been able to take advantage of these resources, creating an incomparable culinary experience that continues to attract national and international tourists.


This gastronomic boom has driven the growth of the tourist and residential infrastructure in the city, directly benefiting those who decide to invest in real estate. Demand for residential spaces in the most exclusive areas of Tijuana, such as La Cacho, continues to grow, in part due to the desire of many to be close to the best restaurants, bars and gourmet markets in the region. Investing in an apartment in Tijuana, in developments such as Torre Noranta, ensures you a property in a vibrant and constantly growing city, where gastronomy is an attraction that drives tourism and real estate demand.


In addition, for residents, living in a city with a world-class culinary scene adds intangible value to their lifestyle. Having access to renowned restaurants, gourmet experiences and food festivals throughout the year is a luxury that few can enjoy in other parts of Mexico. This type of quality of life drives the capital gain of real estate developments in the city, guaranteeing investors a return on their investment backed by a booming market.


Both texts are designed to attract investors who value the sustained growth of sectors such as medical tourism and gastronomy, and how these impact the real estate market in Tijuana.

Investment Comparison:

Tijuana vs. Monterrey

Capital Gains and Return on Investment:

Investing in a 7.5 million pesos property in Tijuana offers significant advantages over Monterrey. Tijuana has had an average annual capital gain of 12% to 15% over the past decade, especially in high-demand areas such as the Golden Zone. In contrast, Monterrey has seen an annual capital gain of around 5-7% in its most sought-after areas.


Financial Projections:

If we consider an initial investment of 7.5 million pesos in both cities and project to 10 years:

Tijuana

With an average annual capital gain of 12%-15%, the value of the property could reach approximately 18.2 million pesos after 10 years.

Monterrey

With an average annual capital gain of 6%, the value of the property could reach approximately 13.4 million pesos after 10 years.

Potential Earnings and Exchange Rate

In addition to the growth in property value, investors in Tijuana can benefit from the favorable exchange rate with the dollar. Since Tijuana is on the border with the United States, many real estate transactions and leases can be done in dollars, which protects the investor against the devaluation of the peso and offers a better return in dollars.

If we assume an average exchange rate of 18 pesos per dollar:

Tijuana:

The projected profit would be approximately 8.7 million pesos, equivalent to 483,333 dollars.

Monterrey:

The projected profit would be approximately 5.9 million pesos, equivalent to 327,778 dollars.

This analysis shows that investing in Tijuana not only offers greater appreciation in property value, but also a strategic advantage by taking advantage of a better exchange rate with the dollar, which could significantly increase the return on investment for those looking to sell or lease in dollars.

Tijuana's Economic Growth

Security Improvements in the Last Decade

Over the past 10 years, Tijuana has seen significant improvements in security, thanks to coordinated efforts between local, state and federal governments. Investments in infrastructure, surveillance technology and a focus on social development have contributed to reducing crime rates in key areas of the city, especially in residential and high-value areas such as the Golden Zone.

A Safe City for Families

For families looking to settle in Tijuana, the city offers not only a safe environment, but also a rich cultural, educational and high-quality medical service offering. These improvements in security and quality of life have been recognized nationally and internationally, attracting more families to the region, which in turn increases the demand for residential properties and reinforces the value of real estate investment in the city.

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